Luxury booking technology for aesthetics, beauty & wellness practitioners. Built for those who believe the client experience starts before they walk through the door.
Paid by clients. Never by you.
Purpose-built for beauty & wellness professionals. Not a generic tool adapted to fit — a platform built specifically for your world.
Day, week and month views. Every booking shows client details, treatment and deposit status at a glance. Your day, organised beautifully.
Automated email reminders, check-in messages and no-show follow-ups are sent at the right moment, every time. Deposits collected upfront mean clients who book mean it.
Digitally signed consent forms sent and stored automatically with every appointment. Clinical-grade compliance, without the paperwork or the premium price tag.
Client profiles, treatment history, clinical notes, injection maps and before/after photography. Everything in one place, accessible from anywhere.
Secure, frictionless deposit collection through Stripe. Funds land in your account directly. Cancellation rules enforced automatically — no awkward conversations.
A beautiful, mobile-first booking page with your treatments, your pricing and your availability. Share it anywhere. Clients book themselves in seconds.
Sign up in under two minutes. Add your business name and specialty. No card required — AURA is free.
Build your own treatment menu — names, durations, prices and deposit amounts. Activate or pause treatments in one click.
Deposits flow directly into your bank account. Clients pay a £1 booking fee at checkout — that's AURA's entire revenue model. You keep every penny of your deposit.
You get a personalised booking URL instantly. Add it to Instagram, your website, WhatsApp — anywhere your clients find you. They book. You focus on the treatment.
AURA is completely free for practitioners. No monthly subscription. No hidden charges. No catch. When a client books, they pay a £1 fee on top of their deposit. That is what keeps AURA free — and it never comes out of your money.
One no-show prevented. One deposit collected. That's your investment back — permanently.
Some practitioners ask for a deposit on every booking. Some never do. Others ask for certain treatments and not others — or let long-standing clients book without one.
AURA does not decide. You set deposit rules per treatment. No deposit required means the client pays the £1 booking fee and nothing else. A deposit means the client pays their deposit plus the £1 fee — and the deposit lands directly in your Stripe account.
Your practice. Your rules.
The most common platforms charge you a subscription, a per-transaction fee, a commission on new bookings, and a separate charge for consent forms. AURA charges none of these.
| AURA | Fresha | Slick | Collums | |
|---|---|---|---|---|
| Monthly subscription | ✦ Free | From £14.95/member | From £20/mo | From £69/mo |
| Per-booking cost | £1, paid by client | — | — | — |
| Deposit collection | ✦ Stripe, direct to you | Via Fresha | Available | Available |
| Marketplace commission | ✦ None — 0% | 20% on new clients | – N/A | – N/A |
Fresha charges you 20% to rent your clients. AURA charges £1 a booking so you can own them.
From solo practitioners to multi-site brands. One platform — adapted to your services, your team, your clients.
For independent practitioners building their reputation — a complete practice management platform that works as hard as you do.
For established clinics and studios with multiple practitioners and treatment rooms — seamless scheduling, team management and client records, all in one place. Column diary view, team management and staff logins included as standard.
For practitioners delivering treatments at clients' locations — flexible booking, digital consent and deposit collection wherever you work.
For brands operating across multiple locations — consistent client experience, centralised records and multiple-site management in one platform.
For practitioners renting space inside salons or barbershops — manage your bookings, deposits and client records independently of the salon's systems.
Join the practitioners already running their business on AURA. Free to start. Free to grow. £1 per booking — that's it.
No credit card required · No monthly fee · No contract, ever